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Our Promise to You – Truth. Transparency. Honesty.
Searchology™ was launched in September 2009 by Alton J. Duderstadt II with the primary goal of providing truth and transparency regarding search engine optimization, pay-per-click advertising, website analytics, and all things related to online marketing. Our mission is to provide our clients with the very best online marketing services and recommendations based on their unique goals and business models.
As many of you may know, 2008 and 2009 were the height of the housing market crash and banks around the country were near collapse. A that time, Alton J. Duderstadt II, was working as a contractor for “Ubid” and Creative Circle [a creative staffing agency]. Millions of jobs were being eradicated, outsourced, and compartmentalized. It was during this time that Alton grasped the opportunity to create a new digital advertising model based on full transparency, 100% honesty, and putting the clients and client results above all else.
We are now celebrating 15 years of digital marketing excellence. We have created systems, workouts, reporting suites, digital methodologies, developed partnerships, and documentation all with the singular focus of driving our digital marketing services based on “data-driven decisions”. From the original client discussions to the scope of work, implementation, management, and ROI/ROAS…we understand that our business is based on the success of your business. The greater success our clients have…the more successful Searchology and our partners are. As such, we continually strive to save time, money, and resources, and deliver outstanding digital marketing, AI-driven content, and pay-per-click programs that help our clients achieve their business goals and objectives.
Searchology is very proud to work with some of the very best designers, artists, writers, and thinkers in the digital marketing industry. We have ties and relationships to almost every facet of the advertising world. From trade show display companies to video production companies. Our primary goal is to provide our clients with the digital A&M services they need and facilitate and nurture additional business relationships as needed.
We have had the distinct opportunity to work with some amazing brands, clients, and individuals. Past and current clients include:
Chicago Board of Trade, Buell Motorcycles, Laughlin|Constible, Creative Circle, Elite Staffing, Inc., Marc Anthony [musician], Artemis Design, Sedia Systems, DeBrand, Garrett Popcorn, Otto Bock, Honeywell, Honeywell Aerospace, Sunrise Senior Living, Parkview Orthopaedics, Brookfield Zoo, Motorola, McDonald’s, Harley Davidson, Columbia College Chicago, Villa Park Office Equipment, American Academy of Orthopedic Surgeons, Suburban Orthopedics, and many many more.
So, what exactly does “Searchology” mean? It is a registered trademark term created by Alton J. Duderstadt II in 2005. The initial concept was to create the type of content that was SEO-driven but relatable, understandable, and remarkable as it pertained to “the study of the search”.
Chief Searchologist | President
Alton started his career in digital marketing in 2000 – 2001. First with Velocity magazine and leading up efforts to digitize and push the magazine online. Shortly thereafter, Alton found his way into SEO, PPC, and digital sales with LocalLaunch! He was hooked on digital from that moment on. In 2009, Alton J. Duderstadt II launched Searchology. He has had the distinct opportunity to work with some of the nation’s top brands and local companies [local/national].
His focus is paid search, digital strategy, search engine optimization, social media optimization, social media marketing, content creation, tracking, website design, project management, affiliate marketing, and various digital tools. In recent years, Alton had the distinct privilege of teaching Digital Marketing, New Media Strategies, and Social Media at Columbia College Chicago for several years. Currently, Alton remains both the founder of Searchology and a [past] Midwest trainer for Imparture – one of the world leaders in digital marketing and social media training.
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If you are looking for SEO Audits, Affordable SEO services, PPC management, or full digital marketing transformation services, you have come to the best and brightest company on the Internet. We provide you with more information, education, and passion than anywhere else in the United States…and the World. We believe so absolutely in the science of digital advertising and search engine optimization…we stake our reputations on it. Our 5-star reviews on Google and Facebook will back that up. So, what are you waiting for? Call, text, or contact us today about your next digital marketing project. We are ready and willing to help your company achieve your digital and business objectives.
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